RockWell Homes About RockWell Homes

About RockWell Homes


Builder's Story

There was a time when families knew their neighbors. When a handshake sealed a deal. And when builders personally knew their homebuyers. RockWell Homes wants to take you back to that time.  RockWell Homes is a new homebuilder, proudly beginning our journey in Orlando, Florida.

Though our company is new, our philosophy is old – build relationships and treat everyone well. We believe it is time to return to these basics. 

“I want to focus on making connections,” says our president, Robby Mosier. “I grew up in a world where people say what they do, and do what they say. As idealistic as it may sound, we want to build a company where pride, passion, and taking ownership of our commitments to our customers is not something that has to be enforced; it is just who we are.”

With over 20 years of homebuilding experience, working in multiple markets with some of the country’s largest and smallest homebuilders, Robby learned “the good, the bad, and the ugly” of building homes. Now he is taking what he learned and is teaming up with partner, Daniel Traylor and the Traylor family through Traylor Capital, LLC, to create a different kind of homebuilding experience. 

RockWell homes feature unique, harmoniously blended streetscapes, with wide front porches that promote a community lifestyle. They are designed to encourage interaction and connection. They are built for each family with the highest quality materials and thoughtful details.

RockWell communities are tight-knit and family-oriented. We make sure everyone has a chance to get to know each other through planned neighborhood gatherings. From our homeowners to our team members to our local business owners, we believe in building “community” in every sense of the word.  

RockWell customers are respected, involved, and well cared for, from day one. We guarantee that you will know us, and we will know you! We keep you informed throughout each step of the buying/building process, so you will always know what is going on while we build the house you will call home. 

RockWell team members are special. We only choose people who “get it,” who share in our passion for community, and for connecting with our customers and trade partners. We expect all of our team members to be good stewards in the community, treating everyone with respect and consideration.  

RockWell trade partners are true partners. We build solid, enduring relationships that serve our homeowners as well as our communities. We have their backs, and they have ours. What else can we ask for?